Designer skills.
Product manager’s
mindset.

Let's build something.

What I do

Product strategy, Discovery, Delivery, UX, UI, Bullying AI — in a nutshell.

Guillaume Hubert

I'm Guillaume Hubert,
an hybrid Product Designer
& Product Manager based
in Belgium.

I've been in product for 10+ years — first as a UX/UI Design consultant, then as a Product Owner / Product Manager. I talk business impact with C-levels, dig into specs with engineers, iterate on UI with designers — and always fight for the user.

I'm currently building the app adios — try the demo — as a way to explore how AI is changing how products get built.

  • You?

They worked
with me

  • What always stood out to me was how quickly he could turn a discussion into something concrete. During refinements, he'd sketch out flows on the fly, adjust them in real time, and get everyone aligned without slowing things down.

    This was even before AI prototyping tools were a thing, so it really comes down to his product sense and how he thinks through user journeys. That still holds up today, probably even more so.

    He's easy to work with, brings structure without overcomplicating things, and keeps momentum going.

    Pieter Kempenaers Domain Architect, Gaming1